Our Work / MERGE

The Sandwich Board cast in colorful sandwich-ingredient costumes

Land O’ FrostConsumer

Not another
boring sandwich.

A challenger brand finds its unmistakable cast of characters.

+75% unaided brand awareness Since the Sandwich Board campaign launched.

Explore the case study

A magenta T-Mobile billboard against the open blue sky

T-MobileConsumer / Technology

Big network.
Small-town energy.

Creative that speaks the local language

Explore the case study

A clinician's face in GE HealthCare's distinctive blue creative

GE HealthCareHealthcare

A different
point of care.

Customer understanding becomes a flexible creative platform.

Explore the case study

The next-generation Zio monitor campaign on a laptop screen

iRhythmTechnology / Healthcare

Introducing the next generation of cardiac monitoring

A creative platform makes the case for the next-generation Zio monitor to cardiologists and electrophysiologists.

Explore the case study

Gone Rogue's athlete activation and oversized treadprint wall at Petco Park

Gone RogueConsumer

A little snack with
a very big entrance

Celebrity influence takes a new snack brand into the spotlight.

1.55B earned-media impressions Reported for the Gone Rogue launch engagement.

Explore the case study

A warm, welcoming Carrabba's Italian Grill dining scene

Carrabba’s / Bloomin’ BrandsConsumer

Let’s do
lunch differently.

A new reason to make a little room in the middle of the day.

+24% sales First six weeks of Carrabba’s lunch campaign.

Explore the case study

A Michigan Medicine nurse connects with a patient

Michigan MedicineHealthcare

Bringing more people
closer to the care they need

Helping a growing health system connect with more patients and communities.

Explore the case study

A shopper considers products in a grocery store in the Kraft Heinz case study

Kraft HeinzConsumer

The $4 million opportunity hiding in Kraft's content library

A connected asset system gives teams across 18 brands more time to create.

28,000 projected hours saved annually $2.2–4 million in projected annual savings.

Explore the case study

Close-up eye imagery from the BVI Medical case study

BVI MedicalHealthcare

Taking the complexity out of surgical sales

A custom sales app puts surgical-pack customization into the consultation.

Under 15 min pack customization Previously a four-week process.

Explore the case study

Three Black Diamond hikers on a dramatic coastal trail

Black DiamondConsumer

Revenue
that climbs.

Paid search rebuilt around revenue and return on ad spend.

+286% paid-search program revenue Program results reported in the Black Diamond case study.

Explore the case study

A Burton snowboarder flying above a mountain pine

BurtonConsumer

Making Burton's media
work harder

An integrated media strategy helps Burton reach more shoppers and improve ROAS.

+120% return on ad spend Reported for the integrated winter-season media program.

Explore the case study

A young person in a gold jacket from the Cancer Grand Challenges case study

Cancer Grand ChallengesHealthcare

Giving cancer research
a bigger voice

A U.S. communications strategy brings a global research mission into the conversation.

More than 2× share of voice Reported within the first 12 months of the U.S. program.

Explore the case study

Original rendering of LG’s colorful OLED retail experience wall and interactive displays

LGConsumer / Technology

You had to
experience it.

Synchronized screens, demos and tablets turn a retail environment into a brand experience.

+400% shopper engagement Reported for LG’s immersive Best Buy retail environment.

Explore the case study

A family shopping together in a grocery aisle, from the Kroger case study

KrogerConsumer

One place
for work to happen.

A process-first Workfront implementation connects marketing teams and workflows.

35% time savings in project management. Anticipated savings reported in the Workfront implementation case study.

Explore the case study

Ortho Molecular Products

Ortho Molecular ProductsHealthcare

Positioning a
Wellness Pioneer

Research with medical experts helped Ortho Molecular Products build a stronger positioning for conventional and functional medicine.

Explore the case study

Prominent Healthcare Insurance Company

Prominent Healthcare Insurance CompanyHealthcare

Bringing 26 teams together through Workfront

Shared workflows reduce silos and make collaboration easier across the organization.

Explore the case study

Global Beauty Retailer

Global Beauty RetailerConsumer

Rethinking packaging workflows in 12 weeks

A focused Workfront rollout helps a global beauty retailer simplify the way packaging work gets done.

Explore the case study

Natural Foods Company

Natural Foods CompanyConsumer

Giving marketing teams a clearer view of the work

Workfront brings more visibility and accountability to everyday marketing operations.

Explore the case study

Franciscan Missionaries of Our Lady Health System

Franciscan Missionaries of Our Lady Health SystemHealthcare

Bringing seven hospitals together online

A unified digital experience connects system-wide care with local communities, bringing seven hospitals under one web presence.

Explore the case study

Leading Pharmacy Retailer

Leading Pharmacy RetailerConsumer / Healthcare

Connecting work across a national pharmacy business

A shared Workfront roadmap helps teams across a major pharmacy retailer align processes and plan a more connected content supply chain.

Explore the case study

Fortune 500 Healthcare Company

Fortune 500 Healthcare CompanyHealthcare

Building email campaigns in under two minutes

Workfront, Marketo and integration automation turn complex campaign builds into a process that takes less than two minutes.

Explore the case study

TTEC Digital

TTEC DigitalTechnology

Getting more from Marketo and Dynamics

MERGE helps TTEC Digital strengthen how its team works with Marketo and Microsoft Dynamics.

Explore the case study

BurgerFiConsumer

Getting more burger lovers through the door

Integrated campaigns turn BurgerFi’s personality and value offers into more reasons to visit.

Explore the case study

Baptist HealthHealthcare

Turning Baptist Health's website into a stronger marketing engine

A clear digital strategy and new experience platform create a more connected foundation for marketing and growth.

Explore the case study

Fortune 50 Technology Company

Fortune 50 Technology CompanyTechnology

Building a better foundation for Marketo at scale

Stronger processes help a Fortune 50 technology company improve marketing efficiency and engagement programs.

Explore the case study

Global Tech Company

Global Tech CompanyTechnology

Giving a lean team more confidence in Marketo

MERGE adds marketing operations capacity and expertise during a period of short staffing.

Explore the case study

High-Growth Fintech

High-Growth FintechFinancial Services

Helping a growing fintech make Marketo work harder

Better internal processes help the team get more from its marketing automation investment.

Explore the case study

Ambassador Hot Dogs

Ambassador Hot DogsConsumer

Making Ambassador a Minnesota pond hockey staple

A local activation at the U.S. Pond Hockey Championships generated more than 11 million impressions and increased product trial by 68% year over year.

Explore the case study

Premium Pet Food

Premium Pet FoodConsumer

Building stronger relationships with pet owners

A more distinct brand voice and personalized communications help a premium pet food company build loyalty.

Explore the case study

MendixTechnology

Connecting the data behind Mendix World

A RainFocus–Marketo integration supported 18,000 event registrants and gave Mendix better visibility into its flagship event.

Explore the case study

Nonprofit Organization

Nonprofit OrganizationConsumer / Technology

Helping more would-be donors
follow through

Website personalization helped a nonprofit address abandoned donations and increase overall conversions by 600%.

Explore the case study

Newsela

NewselaTechnology

Automating daily product emails through workato

A scalable Workato solution simplifies the daily work of producing product emails.

Explore the case study

James HardieConsumer

Giving a major product launch a stronger marketing foundation

Marketo cleanup and automation helped James Hardie support the Magnolia Home collection launch, from a 60,000-plus-homeowner email to sample requests and ongoing nurture.

Explore the case study

Eileen FisherConsumer

Protecting search visibility through a site migration

MERGE guides Eileen Fisher through a website transition while increasing keyword rankings by 59%.

Explore the case study

MendixTechnology

Helping Mendix turn more leads into opportunities

A reworked lead-data process increased Mendix’s MQL-to-opportunity rate from 2% to 20%.

Explore the case study

Integrative Therapeutics

Integrative TherapeuticsHealthcare

Helping Integrative Therapeutics send 100 leads a month to sales

A clearer lead lifecycle in Marketo gave the team visibility into its funnel and a way to send 100 leads per month to sales.

Explore the case study

Air Canada Vacations

Air Canada VacationsConsumer

Making the travel journey
more personal

Automated messages before and after each trip help travelers prepare, navigate their arrival and stay connected with Air Canada Vacations.

Explore the case study

Private University

Private UniversityTechnology / Consumer

Helping a university exceed its fundraising goal

Marketo segmentation helped a private university finish 20% above its annual giving goal.

Explore the case study

Euromonitor

EuromonitorTechnology

Giving Euromonitor hundreds of marketing hours back

A stronger tokenization program cuts repetitive work in marketing operations.

Explore the case study

International Software Company

International Software CompanyTechnology

Making personal outreach easier to deliver at scale

Automating Marketo and Salesforce cut a 15-step manual process to five steps, with 80% more time efficiency and a reported 50% lead-to-conversion rate.

Explore the case study

Top U.S. Consulting Firm

Top U.S. Consulting FirmConsumer / Financial Services

Helping a consulting firm’s experts get heard

An executive thought-leadership program secured 250 media placements to date, with thought-leadership coverage up 40% in its first year.

Explore the case study

Federal Employee Health Benefits Provider

Federal Employee Health Benefits ProviderHealthcare

Elevating Executive Visibility and Thought Leadership

After overhauling its entire leadership span, a major Benefits Provider for federal employees turned to MERGE's strategic PR expertise to amplify the visibility of their new executive team across internal and external audiences.

Explore the case study

Federal Employee Health Benefits Provider

Federal Employee Health Benefits ProviderHealthcare

Elevating Results, Visibility, and Awareness YoY

To stand out from competition during the critical Open Season, MERGE helped a major Benefits Provider for federal employees craft a comprehensive outreach plan that resulted in a 99% message accuracy rate and 34 unique media placements.

Explore the case study

Altra RunningConsumer

Meeting Consumer Expectations During Surges in Demand

Through a paid search and shopping automated bid strategy, Altra Running saw huge revenue growth during the pandemic and changing market conditions.

Explore the case study

HoboConsumer

Scaling SMS to Meet Consumers Where They Are

Partnering with Attentive, MERGE launched luxury brand HOBO's new SMS program — and the results exceeded even industry standards.

Explore the case study

JanSportConsumer

Driving Site Traffic through Strategic Email Marketing

Using MERGE's email strategy along with Bluecore's triggered email technology, JanSport dramatically increased email engagement during the holidays.

Explore the case study

YESCARTA

YESCARTAHealthcare

Launching Excellence in the Oncology Field

We worked with YESCARTA to ensure their brand launch generated both awareness and education for audiences.

Explore the case study

B. Braun

B. BraunHealthcare

Cause Marketing To Elevate Awareness With The Hospital C-Suite

Explore the case study

SupernusHealthcare

Using Design as a Catalyst for Accessibility

Learn how personalization benefited Supernus and their patients.

Explore the case study

Banking

BankingFinancial Services

Banking

Transacting for your best interest.

Explore the case study

Marco's

Marco'sConsumer

Eat with your eyes

With a fresh visual identity, a smart, nimble national media strategy, and a breakthrough creative campaign, we’ve helped Marco’s become America’s Fastest Growing Pizza Chain and on their way to #4 in the pizza category.

Explore the case study

Dojolvi

DojolviHealthcare

Building a Brand that Performs for Patients

Our work for Dojolvi shows just how meaningful brand identity can be to patients.

Explore the case study

Baptist Health South Florida case-study artwork

Baptist Health South FloridaHealthcare

Reimagining an Enterprise Digital Experience Platform

MERGE has partnered with Baptist Health South Florida since 2008 to craft their digital experience platform and leverage a multilingual approach.

Explore the case study

Travel Technology Company

Travel Technology CompanyTechnology

Hubspot to Marketo Migration in Just 2 Months

When our client, a U.S.-based travel company, was looking to execute a Hubspot to Marketo migration, they trusted MERGE with the job.

Explore the case study

TriHealthHealthcare

Setting the Standard with Digital Experience

Learn how MERGE revamped TriHealth's Sitecore DXP, enhancing usability and brand consistency to create a modern, intuitive digital experience for patients and staff.

Explore the case study

National Grocery Chain

National Grocery ChainConsumer

Transforming Marketing Operations for a National Grocery Chain

From siloed systems to seamless synergy: discover how a leading national grocery chain transformed its marketing operations by integrating Adobe Workfront and Anaplan.

Explore the case study

Roche - Harmony

Roche - HarmonyHealthcare

Healthcare Marketing As Accurate As The Product

A campaign that optimizes the benefits of a prenatal testing tool to appeal to healthcare providers and direct-to-consumer audiences.

Explore the case study

Telus Health

Telus HealthHealthcare

MERGE Helps TELUS Health Improve Campaign Results from 3% to 20%

Learn how MERGE helped Telus Health level-up its campaign execution to reach unprecedented growth.

Explore the case study

Leading Medical Institution

Leading Medical InstitutionHealthcare

Transforming Internal Systems through CMS

Learn how MERGE streamlined over 40 disparate systems into one cohesive, efficient, and secure platform.

Explore the case study

SubwayConsumer

Revitalizing Loyalty with Fresh Energy

In the quick-service restaurant industry, loyalty isn't just about points; it's about connection. For a brand as iconic as Subway, staying relevant means constantly evolving how they engage with their millions of guests. Subway needed to breathe new life into their customer relationships with a reimagined rewards program.

Explore the case study

Mizzen+MainConsumer

Leveraging Personalization to Fuel Affiliate Marketing Revenue

When Mizzen+Main sought to increase traffic and revenue from affiliate marketing channels, MERGE assembled comprehensive content creation strategies spanning multiple partners and channels that were designed to target untapped audiences resulting in significant upticks in clicks, revenue, and AOV rates.

Explore the case study

Global Medical Tech Firm

Global Medical Tech FirmHealthcare

Redefining Patient Experiences Through AEM

Discover how a global medical tech firm boosted chronic pain awareness, engaged patients, and streamlined their web presence through Adobe Experience Manager Sites.

Explore the case study

Travel Nurse Across America case-study artwork

Travel Nurse Across AmericaHealthcare

Driving Brand Traffic and Efficiency to Meet Demand

By restructuring TNAA’s paid search strategy and implementing automation, MERGE helped the healthcare staffing firm decrease cost per lead to an all-time low.

Explore the case study

Built together. Felt everywhere.

Land O’ Frost

T-Mobile

iRhythm

GE HealthCare

Gone Rogue

Carrabba’s / Bloomin’ Brands

Michigan Medicine

Kraft Heinz

BVI Medical

Black Diamond

Burton

LG

Cancer Grand Challenges

Kroger

Not anotherboring sandwich.

Big network.Small-town energy.

A differentpoint of care.

Introducing the next generation of cardiac monitoring

A little snack witha very big entrance

Let’s dolunch differently.

Bringing more peoplecloser to the care they need

The $4 million opportunity hiding in Kraft's content library

Taking the complexity out of surgical sales

Revenuethat climbs.

Making Burton's mediawork harder

Giving cancer researcha bigger voice

You had toexperience it.

One placefor work to happen.

Positioning aWellness Pioneer

Bringing 26 teams together through Workfront

Rethinking packaging workflows in 12 weeks

Giving marketing teams a clearer view of the work

Bringing seven hospitals together online

Connecting work across a national pharmacy business

Building email campaigns in under two minutes

Getting more from Marketo and Dynamics

Getting more burger lovers through the door

Turning Baptist Health's website into a stronger marketing engine

Building a better foundation for Marketo at scale

Giving a lean team more confidence in Marketo

Helping a growing fintech make Marketo work harder

Making Ambassador a Minnesota pond hockey staple

Building stronger relationships with pet owners

Connecting the data behind Mendix World

Helping more would-be donorsfollow through

Automating daily product emails through workato

Giving a major product launch a stronger marketing foundation

Protecting search visibility through a site migration

Helping Mendix turn more leads into opportunities

Helping Integrative Therapeutics send 100 leads a month to sales

Making the travel journeymore personal

Helping a university exceed its fundraising goal

Giving Euromonitor hundreds of marketing hours back

Making personal outreach easier to deliver at scale

Helping a consulting firm’s experts get heard

Elevating Executive Visibility and Thought Leadership

Elevating Results, Visibility, and Awareness YoY

Meeting Consumer Expectations During Surges in Demand

Scaling SMS to Meet Consumers Where They Are

Driving Site Traffic through Strategic Email Marketing

Launching Excellence in the Oncology Field

Cause Marketing To Elevate Awareness With The Hospital C-Suite

Using Design as a Catalyst for Accessibility

Banking

Eat with your eyes

Building a Brand that Performs for Patients

Reimagining an Enterprise Digital Experience Platform

Hubspot to Marketo Migration in Just 2 Months

Setting the Standard with Digital Experience

Transforming Marketing Operations for a National Grocery Chain

Healthcare Marketing As Accurate As The Product

MERGE Helps TELUS Health Improve Campaign Results from 3% to 20%

Transforming Internal Systems through CMS

Revitalizing Loyalty with Fresh Energy

Leveraging Personalization to Fuel Affiliate Marketing Revenue

Redefining Patient Experiences Through AEM

Driving Brand Traffic and Efficiency to Meet Demand

A different perspective?

Let’s makesomething matter.

Built together. Felt
everywhere.

Not another
boring sandwich.

Big network.
Small-town energy.

A different
point of care.

A little snack with
a very big entrance

Let’s do
lunch differently.

Bringing more people
closer to the care they need

Revenue
that climbs.

Making Burton's media
work harder

Giving cancer research
a bigger voice

You had to
experience it.

One place
for work to happen.

Positioning a
Wellness Pioneer

Helping more would-be donors
follow through

Making the travel journey
more personal

Let’s make
something matter.